V1.1 // 2025

Brand Identity System

Visual guidelines for OurGridOS

OurGridOS
The Operating System for All OurGrid Services

01. Logomark

Our logo represents a beacon of clarity in the chaos.

OurFamilyGrid Logo
Logo Light Mode

Light Mode (Invoice/Print)

Logo Dark Mode

Dark Mode (Web/App)

02. Color Palette

Brand colors for OurGridOS. Designed for high contrast and accessibility.

Background Dark#020617
Primary Brand#fb923c
Secondary Brand#f97316
Success Green#10b981
Alert Red#ef4444
Text Main#f8fafc

03. Typography

Standard system fonts (Segoe UI) for speed. Legibility is our #1 priority.

H1 Headline

The Sweet Spot of
Home Management

H2 Section

Why Upgrade to Gold?

Body Text

Navigating life with brain fog is hard enough—let us handle the details.

04. Buttons & Glass


Glass Container

The signature look for dashboard widgets.

05. Iconography

We use FontAwesome Pro. Icons should be legible and consistent. Use 'Neuro Violet' for active states.

Security
Budget
Schedule
Chores

06. Spacing (The Grid)

We use an 8px scaling system to justify the name "OurFamilyGrid."

xs (8px)
sm (16px)
md (32px)
lg (64px)

07. Form Inputs

Forms are the core of the app. They must be spacious (touch-friendly) and high contrast.

08. Voice & Tone

We are British, Empathetic, and Secure.

✅ Do Say
  • "Organise" (UK Spelling)
  • "Household Management"
  • "Secure Vault"
  • "Brain Fog" / "Mental Load"
❌ Don't Say
  • "Organize" (US Spelling)
  • "Soccer Practice" (Use Football)
  • "Cheap" (Use "Value")
  • "Spying" (Use "Data Jurisdiction")

09. Accessibility Standards

OurFamilyGrid must be usable by everyone.